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Meet … Annet Wielders

After almost two decades at Xella, Annet Wielders feels right at home in the sales back office. However, she had already learned how to never lose her friendly behavior in a completely different job.

30 March, 2023

Annet Wielders

How long at Xella:

employed 19 years at Xella Netherlands


Job Title:

employee sales backoffice residential market

What three words best describe your job?

Sales, consulting and customer contact

What are your most important tasks?

In my daily business, I give correct advice directly to customers, make annual contracts, price agreements and quotations and win as many projects as possible.

What do you like best about working for Xella?

I love the freedom you have. Which is also because you know what you have to offer your colleagues. Our department has a pleasant working atmosphere and great colleagues. I always enjoy going to work, and have done for 19 years.

How did your job change in recent years?

Both the material and the way of selling have changed: I started selling our Silka CSU blocks in direct sales 19 years ago. Nowadays, I am working from our sales backoffice department where I sell all our building materials for residential construction, e.g. Ytong blocks and panels, Silka large blocks and of course the small-formats.

What role does sustainability play in your job?

I’m glad to be part of an organization with sustainable goals. Most important for me is the fact that Xella continuously improves its products with a strong focus on sustainability.

What would you do if you didn't work at Xella?

I used to be a travel agent/hostess and I did that work with a lot of passion. I really enjoyed travelling a lot and being able to see the world.

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